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James Baldwin Bio

James M. (Jim) Baldwin
Search Marketing Professional

Picture of Jim BaldwinJim Baldwin likes thinking outside the lines that confine other people's ideas. He often sees a solution while other people are still realizing there is a problem. Even though Jim Baldwin holds an MBA in Internet marketing, he relies on real-world success for his clients.

Jim Baldwin - "It's not enough to 'be on the Internet'".

You have to realize a return on your investment." Jim Baldwin continues, "Today's companies need someone with real business experience to help them get the most for their money." Now there's an innovative approach.

At age four, young Jim suggested that it would be easy to water the entire lawn by running a hose the length of it and punching holes into the top of the hose. Hmm, I think I've seen those at Walmart. I'm sure he didn't invent the idea, but he was already thinking of ways to work more efficiently.

Jim spent his formative years at Excalibur Extrusions on a sort of internship. His father had built the company and knew that teenagers couldn't get into trouble if they spent their free time with a broom and a deadline. The senior Mr. Baldwin might have been onto something.

A few years at Templock plastics brought a steady stream of innovations and the patents to prove it. This experience (and maybe his affection for "cleaning up") brought his venture into the consumer house wares market. Western products produced and distributed mops. You know, the sponge on the end of a stick used commonly on the kitchen floor. As a partner, Jim ran the operations for the United States and manufacturing in Mexico. Jim came up with creative ways to manufacture and improve something as basic as household cleaning.

It was time to clean up somewhere else and Jim went to the Industrial Laundry business. He built plants and computer networks across three companies. As CIO of Arrow, he brought competitors together with EDI transactions and online inventory. He linked the regional company with a high speed network and rolled out a browser-based customer service system.

Next it was time to teach financial companies how to save money on IT investments. At a Virginia-based financial services company he immediately saw the $5 million dollars still sitting on the table in software licensing. You can take those savings to the bank!

Now, Jim brings a balance of business expertise and leading edge technology practices to his Search Engine Optimization clients. As a co-founder of Netbaldwin he believes, "Every company with a web presence needs an advocate. They need someone to break down the techno babble and deliver increased productivity. It's not enough to 'be on the Internet'. You have to realize a return on your investment." Jim continues, "Today's companies need someone with real business experience to help them get the most for their money."

That's the guy you want on your side!

Feel free to Googl Me any time.